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Transactional

love podcast ♡


A girlfriends’ podcast about why we buy. | Listen in below.


Welcome to the Transactional Love Podcast: inspired by local community, economy & story. We are passionate about cultivating community through commerce and entrepreneurship. Join us as we explore the future of retail and delve into the reasons why we crave meaning and stories behind our purchases. From decoding brand narratives to founder humanity stories to unraveling the psychology of our buying habits, we'll take you on a fascinating journey. Want to know more about a product in conversation? Shop the podcast and click the LOVE button to buy♡


Let’s gain a deeper understanding of the connections between retail, meaning, and the stories that shape our lives. Grab your favorite beverage with us, tune in, and let's dive into Transactional Love.



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join our

TL♡ Fam

Early access, member-only episodes & community content. Join Wendi & Norma below over on Patreon.

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LOVE

click to buy

season one

HELLO WITH WENDI & NORMA

TL♡ SHOP CANDLE

MICHELE VARIAN

ART PILLOW COLLECTION

KRISTLE LAUREN

BOOKCLUB, BEAUTY & FASHION

NICOLE YARBROUGH

CURATE YOUR CLOSET STYLE BOX

KATHERINE BERG

WILL & ATLAS

TL♡ CONVERSATIONS

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Unboxing | Top of mind topics and products we discover with Wendi & Norma

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LOVE Click to Buy | Conversations with brand founders: their inspiring stories + products

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Retail Therapy | Insightful convos with guest shoppers, unpacking consumer psyche

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Headliners | Current retail trends, happenings and news POV

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Love Letter Hour | Your voice, feedback and questions


"Every [wo]man is a consumer and ought to be a producer."

- Ralph Waldo Emerson (1803 - 1882) American Philosopher and Poet



"People don't buy for logical reasons. They buy for emotional reasons."

- Zig Ziglar (1926 - )



"The shopper is the a voter who uses his money as votes to get the things done that he wants done."

- Paul Anthony Samuelson (1915 - 2009), American Economist

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a little

about us

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Wendi p.

Founder + Creative/Brand Director

Boutique Retail Experiences | @sweetnessandlightflowers + @sancturary.of.self.benicia

Philosophy + Art

Mills College

Certified Yoga Instructor

Focus on 1:1 setting to engage mind, body and soul connections with clients

Norma p.

Architecture, Real Estate + Marketing

Bachelors E.D. | Texas A&M University, College of Architecture

Masters R.D. | Georgetown University, Real Estate, Marketing + Business Development

Brand Design

Brand building through identity, culture, places and storytelling

Economic Development + Tourism

Community & small business development on local Main Street

"

Our communities are made up of the stories we collect and nurture. Purchasing anything is a way to nurture a story we want to keep alive. These stories, pieced together over time, become our identity. Every dollar we spend helps sustain a story and therefore sustain who we become.


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hello there

Get in touch

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Email

Boutique +

Recording Studio

Benicia | San Francisco Bay | California

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